An introduction to integrated media
An introduction to integrated media Why is integrated media smarter? Before I answer that question let me give you a little background. First, this isn’t… Read More »An introduction to integrated media
online_media
Advertising: How many marketing messages do we see in a day?
How many marketing messages do we see in a day? That’s a loaded question because people who should know better have been quoting guestimates for… Read More »Advertising: How many marketing messages do we see in a day?
Media: The TV Business Keeps Getting Stronger
Media: The TV Business Keeps Getting Stronger Click here to see a post by Mark Cuban (Broadcast.com, Dallas Mavericks owner, etc. ) that is too… Read More »Media: The TV Business Keeps Getting Stronger